SaaS Pricing Masterclass

Master SaaS Pricing—Unlock Revenue Potential and Build a Pricing Strategy that Lasts

Turn your SaaS product into a revenue-generating powerhouse with pricing strategies that align with customer value and market demand.

Here’s what this course will help you achieve:

✓ Build a pricing model that resonates with your customers and drives sales ✓ Gain insights into competitor pricing to position your product effectively ✓ Optimize revenue with experiments and data-driven adjustments that evolve with your product

What’s Inside the Course?

Foundations of Value-Based Pricing Discover how to price based on the real value your product delivers, making customers feel they’re investing in results, not just features.

Competitive Research Toolkit Analyze competitor pricing strategies and find your edge. Learn to set a price that stands out and appeals directly to your target market.

Value Identification Framework Pinpoint exactly how your SaaS creates value. Translate time savings, productivity boosts, and cost reductions into tangible pricing points.

Pricing Model Selection Guide Choose the right model for your SaaS—whether it’s subscription, freemium, tiered, or usage-based, each option can shape customer perception and impact growth.

Price Point Testing and Iteration Experiment with pricing to find the sweet spot. Use A/B testing, elasticity assessments, and real feedback to refine your approach.

Discounts and Promotion Strategies Boost conversions with targeted promotions. Learn when and how to use discounts effectively without devaluing your product.

Key Pricing Tools and Metrics Monitor essential metrics like CLV, churn, and ARPU to keep your pricing on track. Set up tools for ongoing adjustments, so your strategy remains agile as your product grows.

Your Pricing Journey

Start with a strong foundation: Learn how to set a value-based price that attracts customers while keeping your revenue goals in focus. Every module takes you through actionable steps, from understanding customer psychology to defining your product’s worth and testing the best price points. You’ll also discover how to measure the impact of your pricing decisions to keep improving over time.

Why Getting Pricing Right Matters

Effective pricing isn’t just about picking a number. It can make the difference between a steady revenue stream and a leaky bucket. With this course, you avoid common mistakes that lead to churn, missed revenue, or positioning issues. You’ll launch with confidence, knowing your SaaS pricing is both attractive to users and aligned with long-term growth.

4 Common SaaS Pricing Pitfalls, Solved

Guessing at Price Points Stop the guesswork. Use data and customer insights to find a price that truly reflects your product’s value.

Overlooking Competitive Research Learn what others in your space are charging and how to differentiate your offer, so you don’t leave money on the table.

Ignoring Customer Willingness to Pay Understand what makes customers say “yes.” Build a price structure that matches their willingness to invest in your product.

One-Size-Fits-All Pricing Get flexible with your pricing. Test and adjust your model to match different customer needs and maximize revenue.

With over a decade in SaaS as a senior developer, helping companies like FreshBooks and Ticketmaster, I’ve seen firsthand how pricing can drive or stall growth. This masterclass combines real-world strategies and practical tools to help you master SaaS pricing from the ground up. Learn from my experience with over 30+ startups and take your SaaS to new revenue heights.

Don’t guess your way to a price—price with purpose. Start the SaaS Pricing Masterclass today!